Annebella Tsz Ho Choi

Psychology Department, School of Social Science

Tsinghua University

Annebella Tsz Ho Choi

Annebella Tsz Ho Choi is a graduate student currently pursuing a Master’s degree in Psychology at Tsinghua University in Beijing, China . She obtained her and Bachelor of Arts in Psychology at University of California, Los Angeles (UCLA).

Born and raised in Hong Kong, Choi has been submerged in a culturally diverse environment. Her later travels as she pursued her college education only expanded her sensitivity to diversity. She believes that her understanding of individuals minds and effective communications are the two essential factors for her success. Her involvements in the student government, clubs, and international students’ associations in college allowed her to mediate and liaise with people from different backgrounds, applying her psychology knowledge in real life .

Upon graduating from UCLA, she was hired by a publicly traded, internationally renowned insurance company as a customer service administrator, giving her the opportunity to showcase her communication and interpersonal skills, while providing the best strategies to help to meet the needs, goals, and expectations of the customers.

Choi got accepted to Tsinghua University as a graduate student in 2019 to further her education. She and her teammates were awarded the first prize in the BMW Group IT Tech Office Demo Day 2019 in her first semester at Tsinghua. She is now conducting research in Engineering Psychology, specifically on driving-related studies.


Tactile Vibrating Toolkit and Driving Simulation Platform for Driving-Related Research

1Psychology Department, School of Social Sciences, Tsinghua University, 2Department of Systems Design Engineering, University of Waterloo, 3Haier Innovation Design Center, Haier Company, 4Psychology Department, School of Education and Psychological Sciences, Sichuan University of Science and Engineering

JoVE 61408