JoVE Business

    Oligopoly

    Video textbook for business education: Visualized concepts and real-world case studies

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    Table of Contents

    Oligopoly

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    11.1 : Oligopoly Competition
    01:26
    11.1 : Oligopoly Competition

    An oligopoly is a market structure characterized by large firms that dominate the market, offering similar or identical products. This concentration of market power with few competitors creates a unique set of dynamics and strategic interactions. One of the defining features of an oligopoly is the interdependence among firms. Decisions made by one firm regarding prices, output, and advertising affect the market share and profits of all other firms in the industry. This mutual dependence often...

    Video Duration: 1 minute and 26 seconds
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    11.2 : Type of Oligopoly: Collusive
    01:12
    11.2 : Type of Oligopoly: Collusive

    A collusive oligopoly occurs when firms in an oligopolistic market—where only a few companies dominate—agree to work together instead of competing against each other. They might set prices, limit aggregate supply, divide markets into segments, or engage in other practices that would typically be undercut by competition. Such collusion can be explicit, forming cartels like OPEC, or tacit, where firms indirectly coordinate actions without explicit agreement. The impact of a collusive oligopoly...

    Video Duration: 1 minute and 12 seconds
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    11.3 : Type of Oligopoly: Non-Collusive
    01:24
    11.3 : Type of Oligopoly: Non-Collusive

    A non-collusive oligopoly is a market structure where only a few firms dominate but compete against each other. In this setting, firms are independently trying to outdo their rivals through competitive practices such as price cuts, marketing campaigns, and product innovations. They operate under mutual interdependence, where the actions of one firm can significantly impact the others, leading to a strategic game of competition. The impact of a non-collusive oligopoly can be varied. On the one...

    Video Duration: 1 minute and 24 seconds
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    11.4 : Oligopoly and its Unfair Practices
    01:25
    11.4 : Oligopoly and its Unfair Practices

    An oligopoly, where market power is concentrated among a few entities, can lead to unfair strategies that disrupt the competitive landscape and reduce economic efficiency. Unfair practices in an oligopoly can distort the market's natural competitive forces, leading to consumer harm. Such practices often include price-fixing, market division, collusion, predatory pricing, and product tying. Price-fixing involves firms agreeing to sell at a set price above the competitive equilibrium, effectively...

    Video Duration: 1 minute and 25 seconds
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    11.5 : Public Policy under Oligopoly: Antitrust Laws
    01:30
    11.5 : Public Policy under Oligopoly: Antitrust Laws

    Public policy plays a crucial role in regulating the behavior of firms within oligopolistic markets to protect consumers and encourage fair competition. Given the potential for anti-competitive conduct in oligopolies, antitrust laws are a regulatory framework to oversee and maintain market integrity. These laws deter firms from engaging in harmful practices and provide mechanisms for enforcement and penalties, including dismantling monopolistic entities when necessary. Implementing antitrust...

    Video Duration: 1 minute and 30 seconds
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    11.6 : Differentiating Types of Markets
    01:21
    11.6 : Differentiating Types of Markets

    Market structures are classified by distinct characteristics that influence how firms compete and set prices. In the realm of perfect competition, numerous businesses offer identical products. Prices are determined by market forces of supply and demand, with firms acting as price takers. Everyone has complete information, and there are no barriers to market entry or exit. Contrastingly, a monopoly exists when a single provider serves the entire market, often offering a one-of-a-kind product...

    Video Duration: 1 minute and 21 seconds
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    11.7 : Bertrand Competition
    01:30
    11.7 : Bertrand Competition

    In a Bertrand oligopoly, companies compete by strategically setting prices rather than engaging in a continuous price-cutting war. Each company anticipates its rival's reaction and adjusts its prices accordingly. Because customers prefer lower prices, companies undercut one another until prices fall to marginal cost. No company can reduce its price any further without incurring losses, leading to a Bertrand equilibrium, where firms make zero economic profit.Take two supermarkets selling the...

    Video Duration: 1 minute and 30 seconds
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    11.8 : Nash Equilibrium of a Bertrand Oligopoly
    01:30
    11.8 : Nash Equilibrium of a Bertrand Oligopoly

    A Bertrand oligopoly occurs when a few firms compete by strategically setting prices rather than lowering them indefinitely. In this model, firms sell homogeneous (identical) products; thus, customers always choose the cheaper option. As a result, firms set prices at marginal cost, eliminating any economic profit.For example, imagine two coffee stands at a busy train station, both selling identical coffee. If one stand sets its price at $5 per cup, the other will undercut it by pricing at $4.90...

    Video Duration: 1 minute and 30 seconds
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    11.9 : Cournot Competition
    01:28
    11.9 : Cournot Competition

    Firms indirectly determine price through output choices, rather than avoiding price-setting altogether. Each firm assumes its competitor’s production remains unchanged and then decides on its own output. Since both firms offer identical products, the total market supply influences the price.Profit maximization is based on marginal revenue equaling marginal cost (MR = MC) rather than a general "balancing" of costs and earnings. The key idea is that a firm’s best decision depends on what its...

    Video Duration: 1 minute and 28 seconds
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    11.10 : Equilibrium in a Cournot Oligopoly
    01:30
    11.10 : Equilibrium in a Cournot Oligopoly

    In the Cournot model, businesses compete based on the assumption that each firm chooses its production quantity by presuming its rivals’ output levels. No firm has an incentive to change its production quantity given the rivals’ output levels, resulting in a stable market price where all firms maximize their individual profits.Consider two companies that produce identical goods, such as two automobile manufacturers. Initially, Company A decides to produce 50 cars as a profit-maximizing output...

    Video Duration: 1 minute and 30 seconds
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    11.11 : Stackelberg Competition
    01:25
    11.11 : Stackelberg Competition

    The Stackelberg model illustrates a type of oligopoly where a leading firm sets its production quantity, anticipating the reaction of follower firms, who then adjust their own output accordingly. The advantage for the leader in this model stems from being the first mover.Consider a scenario with two competing electric car manufacturers, SwiftMotors and VelocityAuto. SwiftMotors takes the lead in the market by deciding its production quantity, with the goal of maximizing profits and establishing...

    Video Duration: 1 minute and 25 seconds
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    11.12 : Stackelberg and First Mover Advantage
    01:30
    11.12 : Stackelberg and First Mover Advantage

    The Stackelberg model explains how being the first mover in a market gives a firm a competitive edge. The first-mover advantage is the benefit of increased brand recognition, customer loyalty, and increased sales that often accompany a business who is the very first to enter the marketplace with a new product. The leader firm decides on its production first, anticipating that the follower will adjust its output accordingly. This allows the leader to influence market conditions and secure higher...

    Video Duration: 1 minute and 30 seconds
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    11.13 : Differentiated Goods: Bertrand Competition
    01:29
    11.13 : Differentiated Goods: Bertrand Competition

    The Bertrand model with differentiated products explains how companies compete on both price and perceived value. The classic Bertrand model assumes homogeneous products, forcing firms to lower prices to marginal cost. However, in differentiated Bertrand competition, firms justify higher prices by offering unique features such as brand identity, quality, or technology. Customers are willing to pay more for products that offer unique benefits. Additionally, differentiation reduces demand...

    Video Duration: 1 minute and 29 seconds
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    11.14 : Equilibrium in a Differentiated-Products Bertrand Market
    01:30
    11.14 : Equilibrium in a Differentiated-Products Bertrand Market

    In the Bertrand model with differentiated products, firms compete on price while offering similar but not identical goods. Differentiation softens price competition by reducing direct substitutability, but it does not eliminate price sensitivity. Firms still engage in price competition, but differentiation reduces intensity by lowering cross-price elasticity.Consider two smartphone manufacturers, NovaPhone and SwiftMobile. NovaPhone focuses on high-performance devices with advanced features,...

    Video Duration: 1 minute and 30 seconds
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    Bridge the gap between academic theory and real-life business scenarios with videos that show application of key concepts.