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JoVE Business
Accounting
Gross Profit
Gross Profit
Business
Accounting
This content is Free Access.
Business Accounting
Gross Profit

3.5: Gross Profit

71 Views
01:25 min
September 24, 2025

Overview

Gross Profit is a financial metric that quantifies the earnings a company retains after subtracting the direct costs associated with the production of goods or services. It is an essential measure of operational efficiency and reflects a firm’s ability to generate profit from its core activities, independent of administrative or overhead expenditures.

Gross Profit is calculated by deducting the Cost of Goods Sold (COGS) from total revenue. For instance, consider a company that manufactures custom furniture. If the firm generates $600,000 in revenue and incurs $350,000 in direct production costs, including raw wood, hardware, and labor, the resulting Gross Profit is $250,000. This figure excludes indirect costs such as showroom rent or office salaries, focusing purely on production efficiency.

Impact of Cost Efficiency

Changes in COGS directly affect Gross Profit. If the furniture maker sources more affordable wood or automates part of its production process, reducing COGS to $320,000, the Gross Profit rises to $280,000. This increase could stem from improved procurement practices or operational streamlining. A higher gross profit suggests enhanced cost control or more substantial pricing leverage.

Strategic Value

Gross Profit reflects production cost efficiency and serves as a benchmark for setting pricing strategies and assessing profitability across different product lines. It provides insights into how well a company is managing its production-related inputs and whether adjustments in pricing or sourcing are needed to maintain financial sustainability. For investors and managers, consistent tracking of Gross Profit offers a window into the financial health and scalability of the business.

Transcript

Gross Profit is the difference between a company's revenue and its Cost of Goods Sold or COGS.

It represents the income a business earns after covering the direct costs of producing goods or services.

Gross Profit is a key indicator of a company’s production efficiency and core profitability.

Gross Profit does not include indirect expenses like rent, utilities, or administrative salaries. It only considers the costs directly tied to production.

For example, let’s say a sports shoe company sells products worth four hundred thousand dollars.

If its COGS amounts to two hundred thousand dollars, the Gross Profit is two hundred thousand dollars.

This gross profit figure reflects the company's earnings before accounting for other expenses like marketing or office rent.

If the company finds a cheaper material source and reduces COGS to one hundred eighty thousand dollars, its Gross Profit rises to two hundred twenty thousand dollars.

A higher Gross Profit suggests better cost control or strong pricing power.

Monitoring Gross Profit helps businesses assess their cost structure, adjust pricing, and maintain healthy financial performance.

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Gross Profitfinancial metricCost of Goods Sold (COGS)operational efficiencyproduction costsrevenuepricing strategiesprofitabilitycost controlprocurement practices

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