12.6
Imagine a hypothetical market where identical, unbranded ice cream are sold by numerous producers.
The equilibrium is established by market demand and supply, resulting in a Q1 quantity of ice cream being sold at a price of P1. The initial consumer surplus and producer surplus are illustrated on the graph.
As more consumers become health-conscious, the demand for ice cream decreases. So, the demand curve shifts to the left. As a result, the equilibrium price and quantity fall.
The new producer surplus is smaller than before, indicating a reduction in the producer surplus.
Consumer surplus experiences opposing effects. Consider the new consumer surplus and the initial consumer surplus. A portion of the initial consumer surplus is lost. However, a portion of the initial producer surplus is shifted to the new consumer surplus. The net impact on consumer surplus after a decrease in demand is indeterminate.
Conversely, an increase in demand leads to a rise in producer surplus. While a portion of the initial consumer surplus is lost, an additional area is included in the new consumer surplus. The net effect on consumer surplus remains indeterminate.
在一个竞争性市场中,产品的价格和数量是由需求和供给的力量所决定的。在市场均衡状态下,消费者因为支付了低于其最大支付意愿的价格而获得利益。生产者因为按照高于边际成本(即他们愿意接受的最低价格)的价格出售产品而获得利益。这些利益表现为消费者剩余和生产者剩余。
当需求减少时,需求曲线会向左移动,从而导致均…