Belief Perseverance

Belief perseverance is the tendency to maintain a belief even after the evidence that originally supported it has been discredited, making it an important topic in psychology and judgment research. Once formed, beliefs can persist because people interpret new information through existing assumptions, selectively attend to confirming details, and construct explanations that preserve their initial conclusions. Researchers study this process using experiments that provide participants with feedback or corrective evidence and then measure whether their judgments change. Understanding belief perseverance helps explain resistance to misinformation, errors in decision-making, interpersonal conflict, and difficulties in revising clinical, educational, or scientific interpretations.

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Belief-based and preference-based models provide key frameworks for understanding decision-making in uncertain environments. These models explain how individuals and organizations make choices by balancing probabilities, personal values, and priorities.Belief-based models emphasize how people form expectations about uncertain outcomes. Perceived probabilities, past experiences, and new information influence decision-making under this model. People often use logical reasoning or heuristics to...

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2020

Social psychologists have documented that feeling good about ourselves and maintaining positive self-esteem is a powerful motivator of human behavior (Tavris & Aronson, 2008). In the United States, members of the predominant culture typically think very highly of themselves and view themselves as good people who are above average on many desirable traits (Ehrlinger, Gilovich, & Ross, 2005). Often, our behavior, attitudes, and beliefs are affected when we experience a threat to our...

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2020

The confirmation bias is the tendency to focus on information that confirms our existing beliefs and ignore information that is inconsistent with our expectations. For example, if you think that your professor is not very nice, you notice all of the instances of rude behavior exhibited by the professor while ignoring the countless pleasant interactions he is involved in on a daily basis. Have you ever fallen prey to the confirmation bias, either as the source or target of such bias? Another...

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Source: Laboratories of Gary Lewandowski, Dave Strohmetz, and Natalie Ciarocco—Monmouth University Clinical research focuses on the efficacy of treatments for addressing disorders and illnesses. A challenge with this type of research is that participants often have pre-existing beliefs about the treatment, particularly expectations that the treatment will work. Though it has been practiced around the world for centuries, yoga is a relatively recent fitness craze in the United States with a...

Self-Evaluation: Self-Enhancement and Self-Verification

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2020

Social psychologists have documented that feeling good about ourselves and maintaining positive self-esteem is a powerful motivator of human behavior (Tavris & Aronson, 2008). In the United States, members of the predominant culture typically think very highly of themselves and view themselves as good people who are above average on many desirable traits (Ehrlinger, Gilovich, & Ross, 2005). Often, our behavior, attitudes, and beliefs are affected when we experience a threat to our...

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