Journal
/
Behavior
/
Studying Food Reward and Motivation in Humans
JoVE Journal
Behavior
This content is Free Access.
JoVE Journal Behavior
Studying Food Reward and Motivation in Humans

Studying Food Reward and Motivation in Humans

DOI:
10.3791/51281-v

•

12:09 min

•

March 19, 2014

•

, , , , ,
1Department of Psychiatry,University of Cambridge, 2Metabolic Research Laboratories, Wellcome Trust-MRC Institute of Metabolic Science,University of Cambridge, 3Cambridgeshire & Peterborough NHS Foundation Trust,University of Cambridge, 4West Anglia Comprehensive Local Research Network,Addenbrooke’s Hospital

Chapters

  • 00:05Title
  • 01:48Grip Force: Setup
  • 02:23Grip Force: Examining Relative Reward Value
  • 03:58Grip Force: Examining Subliminal Motivation for Food
  • 06:24Grip Force: Examining Food Related Motivation in an MRI Scanner
  • 07:21Auction Bidding: Willingness to Pay as a Measurement of Reward Value
  • 08:54Representative Results: Effort Expended and Auction Bidding
  • 11:45Conclusion

Summary

Automatic Translation

Automatic Translation

This article describes a set of methods for the measurement of food related motivation and food related goal values in humans.

Tags

Food RewardFood MotivationHandgrip ForceWillingness To PayReward Goal ValuesObesityOvereatingDecision MakingQuantitative Measures

Article

Embed

ADD TO PLAYLIST

Usage Statistics

Related Videos

check_url/51281?article_type=v

A Procedure to Study the Effect of Prolonged Food Restriction on Heroin Seeking in Abstinent Rats
check_url/51281?article_type=v

Disrupting Reconsolidation of Fear Memory in Humans by a Noradrenergic β-Blocker
check_url/51281?article_type=v

A Treatment Package without Escape Extinction to Address Food Selectivity
check_url/51281?article_type=v

Quantifying Social Motivation in Mice Using Operant Conditioning
check_url/51281?article_type=v

Force and Position Control in Humans – The Role of Augmented Feedback
check_url/51281?article_type=v

Measuring Delay Discounting in Humans Using an Adjusting Amount Task
check_url/51281?article_type=v

A Protocol of Manual Tests to Measure Sensation and Pain in Humans
check_url/51281?article_type=v

Combining Quantitative Food-intake Assays and Forcibly Activating Neurons to Study Appetite in Drosophila
check_url/51281?article_type=v

An Electrophysiology Protocol to Measure Reward Anticipation and Processing in Children
check_url/51281?article_type=v

A Conflict Model of Reward-seeking Behavior in Male Rats

Read Article