Cognitive Goal Activation

Cognitive goal activation is the process by which a desired outcome becomes mentally accessible and guides subsequent behavior. Activation can occur through personal intentions, environmental cues, reminders, or exposure to goal-related information, which increases the accessibility of relevant thoughts and influences attention, interpretation, and action selection. In behavioral research, this concept helps explain why the same situation can produce different responses depending on a person’s active goals. Studying cognitive goal activation supports research on motivation, self-regulation, decision-making, habit formation, and behavior change, while also informing interventions designed to align everyday actions with longer-term objectives.

Cognitive Goal Activation - Related Videos

Research

JoVE Journal - Behavior

Task Interruption and Resumption Paradigm for Testing the Activation and Pursuit of an Abstract Thinking Goal

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2017

This protocol was designed to test the activation and pursuit of cognitive goals (e.g., an abstract thinking goal) using the task interruption and resumption paradigm. The protocol is suitable for cognitive goals that are automatically pursued once activated, as the distraction procedure prevents goal pursuit during the interruption period.

Research

JoVE Journal - Behavior
Free Sample

Using Fiberless, Wearable fNIRS to Monitor Brain Activity in Real-world Cognitive Tasks

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Cited by 162 •

2015

Monitoring brain activity outside the lab without physical constraints presents methodological challenges. A fiberless, wearable functional Near Infrared Spectroscopy (fNIRS) system was used to measure brain activity during an ecological prospective memory task. It was demonstrated that this system could be used to monitor brain activity during non-lab based experiments.

Research

JoVE Journal - Behavior
Free Sample

Automated Visual Cognitive Tasks for Recording Neural Activity Using a Floor Projection Maze

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Cited by 15 •

2014

We describe protocols for training rats for chronic electrophysiological recordings in fully automated cognitive tasks on a Floor Projection Maze.

Education

JoVE Science Education - Psychology

An Introduction to Cognition

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2023

Cognition encompasses mental processes such as memory, perception, decision-making reasoning and language. Cognitive scientists are using a combination of behavioral and neuropsychological techniques to investigate the underlying neural substrates of cognition. They are interested in understanding how information is perceived, processed and how does it affect the final execution of behaviors. With this knowledge, researchers hope to develop new treatments for individuals with cognitive...

Psychosis: Goals of Pharmacotherapy

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2024

Antipsychotic drugs are a crucial treatment method for acute and chronic psychoses, bipolar illness, and behavioral disorders. The selection of these drugs depends on several factors, including the state of the disease, clinical judgment, possible drug interactions, and the patient's sensitivity to adverse effects. In immediate scenarios, such as delirium and dementia, short-term treatment with low doses of high-potency typical or atypical agents can effectively manage symptom exacerbation. For...

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