6.4
Proximity increases the likelihood of interaction, which can shape interpersonal attraction both positively and negatively, depending on the initial impressions.
Studies show that students placed in close seating arrangements in classrooms are more likely to develop friendships over time.
Similarly, individuals who live or work near each other often build friendships and sometimes establish romantic relationships.
The mere exposure effect occurs primarily when initial impressions are neutral or positive; under these conditions, repeated exposure to a stimulus tends to increase positive evaluations.
Studies show that teaching assistants who attended class more often were seen as more attractive than those who attended less. This effect occurred simply because they were seen more frequently.
On the other hand, if the initial impressions of a stimulus are negative, repeated exposure may decrease attraction rather than enhance it.
Additionally, social media has reshaped the role of proximity in attraction. While physical closeness still influences relationship formation, virtual interactions can create a sense of familiarity and connection, influencing attraction.
Proximity plays a fundamental role in shaping interpersonal attraction by increasing opportunities for interaction and fostering familiarity. Research…
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