Electric Cars

Electric cars are vehicles that use electric motors powered primarily by rechargeable batteries rather than internal-combustion engines, making them important for studying transportation, energy use, and environmental costs. Electricity stored in a battery flows through power electronics to drive the motor, while regenerative braking can recover some kinetic energy and return it to the battery. In microeconomics, electric cars illustrate how production costs, battery prices, consumer preferences, charging infrastructure, and government incentives influence supply, demand, and market adoption. Their analysis also helps evaluate competition, network effects, and pollution externalities as transportation systems shift toward lower-emission technologies.

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JoVE Business - Microeconomics

The Lemons Problem: Adverse Selection in the Market for Used Cars

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2025

Adverse selection occurs when products of varying quality are all sold at the same price. These products are sold at a single price irrespective of their quality because of asymmetric information, where one party knows more than the other.For example, in the used cars market, the car's actual condition is only known by sellers. As a result, buyers are only willing to pay an expected price given some are high quality (and high relative value) and some are low quality (and low relative value).

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