Emotion is a multidimensional psychological and physiological process shaped by external stimuli, internal appraisal, and ongoing cognitive regulation, and it therefore occupies a central position in human-computer interaction and cognitive science1. In painting exhibition settings, emotion also mediates the relationship between visual artworks and viewer interpretation. For this reason, the identification of viewer emotional states has practical value for exhibition evaluation, spatial design, and empirical studies of aesthetic experience2. At the same time, emotion measurement in semi-natural exhibition environments remains technically difficult because responses are subtle, transient, and influenced by both the artwork and the viewing context.
Emotion recognition research has generally developed along two major lines: behavioral analysis and physiological analysis. Behavioral approaches, especially facial expression analysis based on computer vision, are widely used because they are noninvasive and relatively easy to deploy3. Deep learning models such as residual networks and lightweight convolutional networks have shown strong performance in basic facial emotion classification tasks4. However, facial behavior during painting viewing may be weak, socially moderated, or deliberately restrained, which can reduce the correspondence between visible expression and subjective feeling5. Physiological approaches, particularly those based on electroencephalography (EEG), offer more direct access to neural activity associated with affective processing6. EEG has been widely used in emotion studies because temporal fluctuations in neural signals are informative for changes in affective state, including dimensions related to valence and arousal7. Even so, EEG recordings are sensitive to motion artifacts, electromyographic contamination, and environmental noise, and EEG alone often provides limited contextual information about what the viewer is visually responding to8.
These complementary strengths and weaknesses have increased interest in multimodal emotion recognition9. The central premise of multimodal fusion is that heterogeneous signals can provide mutually informative evidence and reduce the ambiguity that arises when a single modality is interpreted in isolation10. In painting-viewing tasks, for example, restrained facial behavior may still coincide with measurable neural changes associated with attention or affective engagement. However, existing multimodal systems do not always model this relationship effectively. Early fusion strategies based on direct feature concatenation can increase dimensional burden and may blur modality-specific temporal structure11. Late fusion strategies based on separate decisions are easier to implement, but they may overlook fine-grained interactions between visual and physiological signals during emotional processing12. In addition, many multimodal models use fixed or weakly adaptive fusion schemes, which are not well suited to fluctuating viewer responses in exhibition-like settings13.
To address these limitations, the present protocol describes a dual-branch cross-attention network for multimodal emotion recognition during painting viewing. In this framework, EEG features are processed by a convolutional neural network-bidirectional long short-term memory model (CNN-BiLSTM), which is used to represent spatial-temporal neural dynamics. Facial video features are processed by a coordinate attention-enhanced MobileNetV2 branch, which is used to capture low-intensity expression cues while maintaining computational efficiency14. The two branches are then integrated through a multi-head cross-attention mechanism that learns relevance between modalities rather than simply concatenating their outputs15,16. This design is intended to preserve modality-specific structure while improving cross-modal interaction modeling.
The method is designed primarily for offline analysis under controlled data-acquisition conditions rather than for direct real-time deployment in open public exhibition spaces. Reliable implementation requires synchronized EEG and video capture, stable lighting, controlled camera placement, acceptable electrode impedance, and sufficient computing resources for model training. Performance may also depend on sample composition, stimulus type, and the degree to which participants modify behavior because they know they are being recorded. These operational constraints should be considered when adapting the protocol to other exhibition settings or populations.
The protocol presented here covers the full experimental pipeline, including synchronized acquisition from 327 participants, preprocessing of EEG and facial video data, feature extraction, cross-modal fusion, and classification. The aim is to provide a reproducible workflow for multimodal emotion recognition in painting exhibition research. Beyond affective computing17, the protocol may also support quantitative investigation in empirical aesthetics and related psychological studies18.