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Research Methods
Experimental and Control Groups
Description
Experimental and control groups are the two parts of a basic experiment. The groups should be the same except for one difference: the experimental manipulation. The experimental group gets the treatment or variable being tested, and the control group does not. Because that is the only planned difference, researchers can link...
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Transcript
When deciding how to structure a study that involves groups of people, researchers typically choose between two experimental designs: between-groups and repeated-measures or within-subjects.
Perhaps a researcher wants to compare how much readers empathize with the protagonist in a story—the dependent variable—when th...
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