Social Motives

Social motives are psychological needs and goals that shape how people seek, interpret, and maintain relationships with others. They influence behavior through processes such as affiliation, social approval, belonging, cooperation, and the pursuit of status, with personal goals and social contexts affecting which motive becomes most influential. In psychology, studying social motives helps explain interpersonal behavior, group dynamics, motivation, and responses to acceptance or rejection. This framework supports research on communication, leadership, prosocial behavior, and decision-making, while also informing approaches to education, workplace relationships, mental health, and interventions designed to strengthen social connection.

Social Motives - Related Videos

Research

JoVE Journal - Behavior
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Quantifying Social Motivation in Mice Using Operant Conditioning

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Cited by 35 •

2015

This article describes a new protocol for the quantitative measurement of social motivation in mice using operant conditioning for a social reward. The protocol is useful for the measurement of social motivation in mouse models of autism and other disorders of social behavior.

Education

JoVE Core - Social Psychology

Social Loafing

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2020

Another way in which a group presence can affect performance is social loafing—the exertion of less effort by a person working together with a group. Social loafing occurs when our individual performance cannot be evaluated separately from the group. Thus, group performance declines on easy tasks (Karau & Williams, 1993). Essentially individual group members loaf and let other group members pick up the slack. Because each individual’s efforts cannot be evaluated, individuals become less...

Social Exchange Theory

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2020

We have discussed why we form relationships, what attracts us to others, and different types of love. But what determines whether we are satisfied with and stay in a relationship? One theory that provides an explanation is social exchange theory. According to social exchange theory, we act as naïve economists in keeping a tally of the ratio of costs and benefits of forming and maintaining a relationship with others (Rusbult & Van Lange, 2003). People are motivated to maximize the benefits...

The Sense of Self: Reflected Self-Appraisal and Social Comparison

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2020

According to Charles Cooley, we base our image on what we think other people see (Cooley 1902). We imagine how we must appear to others, then react to this speculation. We don certain clothes, prepare our hair in a particular manner, wear makeup, use cologne, and the like—all with the notion that our presentation of ourselves is going to affect how others perceive us. We expect a certain reaction, and, if lucky, we get the one we desire and feel good about it. But more than that, Cooley...

Research

JoVE Journal - Neuroscience
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Assessment of Social Interaction Behaviors

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Cited by 561 •

2011

Here we describe a detailed protocol for examination of sociability in mice by using Crawley's sociability and preference for social novelty test. We describe the advantages and possible applications for this procedure, including critical details important for correct interpretation of the results.

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