Chapter 4
Understanding and Influencing Others

Behavior is a product of both the situation (e.g., cultural influences, social roles, and the presence of bystanders) and of the person (e.g.,…

According to some social psychologists, people tend to overemphasize internal factors as explanations—or attributions—for the behavior of…

Conformity is the change in a person’s behavior to go along with the group, even if that person does not agree with the…

According to obedience research, we may harm others under the forceful pressures of an authority figure (Milgram, 1974). How about if the…